Precise market targeting will help your company become vividly clear about an important fundamental marketing principle: That every product and service has its own distinctive market and should be precisely targeted as such. To deeply understand and practice this principle is guaranteed to boost your company’s lead generation and sales rates. Period.
In other words, your company wants to get away from indiscriminately throwing the proverbial big blanket (net) over large populations of people. This is important to the success of all your online and offline marketing efforts.
Please adopt the mindset that only people and companies that represent the true market for your company’s products and services should hear from you. No solace should be taken from high volumes of website visitors (and other platform analytics) if your sales numbers aren’t yet satisfactory.
Increased sales revenues always being the true marketing “end game”, you will be pleasantly surprised how much your business is rewarded over time from this simple shift in perspective.
There is no reason to ever knowingly spend or allow time and money to be wasted reaching wrong markets. Your goal should be to reach only your company’s own services and products purchasers. Precise market targeting does that. […]